Twitter is constantly going Back to the Future

“CFO Anthony Noto … said that Twitter is working on something that he referred to as an “Event Timeline” that “brings the conversation together” around a specific moment or occasion.

What, like the #Nascar pages were supposed to do back in 2012?

He also described Twitter’s ideas for how an interface might look for these more personalised Timelines: they could come in the form of tabs alongside your regular Timeline: “We can provide a tab for Patriots or Chiefs fans, or just for Republicans or Democrats.”

So… TweetDeck. Ground-breaking.

The only past that Twitter should be retreading is begging Ev to return as CEO and lead it out of the pit it’s now in.