Hello, I'm Max.I write language that builds — AI products, positioning, differentiation — for founders that change how people work.I've been on 2 AI founding teams since early 2023.I'm a Claude Ambassador, running Claude Code Curious for people building with AI agents.2,200+ membersBefore that I spent a decade helping great founders and VCs like Creandum, GoCardless and Pleo.
Here's projects I've been working on recently20+ projects

I've been writing here since 2009 — plus Wired, TechCrunch & The Guardian368+ posts
Why Claude can’t writemaxtbWhat 20 teams built in an afternoon at the Claude Impact LabCCCAnthropic and the sum of its partsmaxtbNot just pivots: Unfair Vantage🍃maxtbLinkbait, Reputation and the “Mental Unsubscribe”maxtbThe iPod effect: how near-limitless storage made content worthlessThe GuardianBrowse all 368+ posts →
agents at work