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Max Tatton-Brown

Max Tatton-Brown

MTurk + Google News API = Coverage

MTurk + Google News API = Coverage [http://customerdevlabs.com/2013/09/24/google-news-api-mturk-press/]: > How we got a dozen launch-day write ups with a little JavaScript, Mechanical Turk, and the Google News API. Code included. Probably the most curious approach I ever seen to a PR launch. Undoubtedly misses the point

communications

How do journalists get 'out of' PR spam

Nearly four years ago, I wrote this: > What if you could tag PR spam right from your inbox with the system sending automatic responses to each incorrect query?  Perhaps it  could even bounce them a full bio of what you *do* cover for future reference. The Big Why * It’

Mission and Messaging at Instagram

Mission and Messaging at Instagram [http://online.wsj.com/article_email/SB10001424127887324577304579059230069305894-lMyQjAxMTAzMDAwODEwNDgyWj.html] : > “For the first two weeks, I locked him into a conference room and I said, ‘This is all about getting the mission on paper,’ ” Ms. White recalled. Two weeks later, Mr. Systrom had boiled down the

Shane Richmond on solving Twitter's problems with a tick

Shane Richmond on solving Twitter’s problems with a tick [http://shanerichmond.net/shane-richmond/ve4uw2lqz2icm4crv1d8eoj9phe0p3]: Great insight from Shane Richmond around Verified accounts and a way for Twitter to get those all important registered CC details to compete with Google, Apple and Amazon. > Suppose Twitter offered to verify users

Sietsema on the Current State of Restaurant Criticism

Sietsema on the Current State of Restaurant Criticism [http://ny.eater.com/archives/2013/08/the_current_state_of_restaurant_criticism.php] : > the strangulation of reviewing budgets on the part of publications means that we often read print criticism for the witty and thoughtful writing more than for a

the big Apple misunderstanding

the big Apple misunderstanding [http://www.asymco.com/2013/09/17/an-interview-by-eric-jackson-on-blogging-apple-and-whats-next/] : > since for most of its life Apple was personified as an individual, what came to pass for Apple analysis was actually the psychoanalysis of that individual. It makes for great journalism and best selling books. It’s

Cyanogen raises $7 million to build better Android

Cyanogen raises $7 million to build better Android [http://www.theverge.com/2013/9/18/4742828/cyanogen-raises-7-million-to-build-the-best-version-of-android] : > operating system more focused on productivity than commerce. “The mobile devices out there, they’re just not meant for anybody to use,” Kondik says. “They’re essentially mobile cash registers. We want

The Semiotician’s Oath

The Semiotician’s Oath [https://medium.com/design-story/44dba7121a1]: > Story. Story is structure left behind when all of our memory pathways are reduced to their most common overlaps. Story is the method we use to process who did what to whom and where and why and how and when.

Did you know the Twitter bird has a name?

Did you know the Twitter bird has a name? [http://thehundreds.com/blog/2013/09/09/at-twitter/]: > The Twitter bird has a name, and it is Larry. Larry Bird. Like Adam Bomb. Totally.

"iPhone Keyboard Secrets" from 2007

“iPhone Keyboard Secrets” from 2007 [http://pogue.blogs.nytimes.com/2007/06/27/iphone-keyboard-secrets/?_r=0]: A post from a more innocent time — but it’s easy to forget details like this, which were emphasised in the old days: > Although you don’t see it with your eyes, the

Klout is running out of excuses.

Klout is running out of excuses. [http://www.businessinsider.com/klout-and-startup-adolescence-2013-9]: > “We think we have the opportunity to own earned media,” Fernandez says. “Earned media” is essentially word-of-mouth advertising on networks like Facebook and Twitter. It’s the ability to get people talking about brands because they want to,

The 150 Things the World's Smartest People Are Afraid Of

The 150 Things the World’s Smartest People Are Afraid Of [http://motherboard.vice.com/blog/what-150-of-the-worlds-smartest-scientists-are-worried-about] : A good catch all: > 33. Men. –Helen Fisher, biological anthropologist

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