7 years later, another look at Twitter

7 years later, another look at Twitter:

“The transformation of the role of tweets from the sole purpose to a caption that leads users to media content is, in the end, a microcosm for the journey of Twitter as a whole.”

April 2nd, 2013


“A good analysis of how the Yahoo Summly purchase is a weird one”

“A good analysis of how the Yahoo Summly purchase is a weird one”

What’s Actually Wrong with Yahoo’s Purchase of Summly :: Hacking, Distributed

“Let’s get some perspective here: Summly wasn’t reading Ulysses by James Joyce and extracting the fact that the three-masted ship Leopold Bloom sees on the horizon is a metaphor for the Holy Trinity and therefore represents the Catholic Church.

It was summarizing news. Articles that are already written with a TL;DR in the first paragraph.”

March 29th, 2013


“What’s your engagement currency?”

“What’s your engagement currency?”

Engagement Currency | whatleydude

There’s an interesting conflict going on here and I think it’s to do with ‘exchange’ as an aspect of currency.

To rephrase some of this in a way that feels clearer to me: In the Heineken example, you make yourself a QR code but thats not the currency itself, it just creates or reframes a potential transaction. It lowers the barrier of entry, changes the relationship about ‘cost’ of accessing the value to you as another community member locked up in currency in that person.

E.g. Pretty girl wandering around. You want to talk to her, you need an excuse. Heineken has linked itself to both the opp to for the girl to more easily invite you to exchange currency (interaction…) and you to take them up on the offer.

Creating exchange opportunities is a natural concept in communities — but the currency link is a really nice way to frame it in language. The only weird anomaly is that an interaction often generates more currency for both involved instead of moving it from one to another.

Altogether a very interesting metaphor.

March 29th, 2013


“Bioshock Infinite: How long should an NPC look at a boat?”

“Bioshock Infinite: How long should an NPC look at a boat?”

Breathing life into BioShock Infinite • Eurogamer.net

I’ve a feeling one day we’ll look back on these years as a fascinating, pioneering phase of games meeting their mainstream stride. Insights like this article expose more of the artistry.

March 29th, 2013


16 tapirs who think your attitude to “sponsored content” sucks

16 tapirs who think your attitude to “sponsored content” sucks:

(via Instapaper)

March 28th, 2013


“This is “brand journalism”.”

“This is “brand journalism”.”

16 tapirs who think your attitude to “sponsored content” sucks

Honestly, ask yourself, if you were a reader enthusiastic about outdoor pursuits, which information source is actually giving you the best content? The one-off piece by the inquisitive journalist, or the dedicated coverage by the expert that paradoxically carries less advertising at the point of consumption?

March 28th, 2013


“Tracked changes: ‘adding value’ by glancing at your first draft and making it significantly worse by…”

“Tracked changes: ‘adding value’ by glancing at your first draft and making it significantly worse by randomly changing bits”

IDG Connect – Martin Veitch – The Travesty of ‘Track Changes’

A nice summary — I prefer the Google Drive approach which shows a full revision history.

March 28th, 2013


How to Write a Convincing E-mail

How to Write a Convincing E-mail:

Good email is the dark art that makes today’s business world go round.

March 28th, 2013


The Story of Christoph Niemann’s Petting Zoo App : The New Yorker

The Story of Christoph Niemann’s Petting Zoo App : The New Yorker:

(via Instapaper)

March 24th, 2013