Posts
Modern Warfare 2, probably the most successful game of all time, sold 7 million copies during its first day on sale. Thatās 7 million men, women and children out there who are logging hours on the thing as we speak. Ā But itās not the only game raking in
Public Relations
<< Crossposted from my post on the official Wildfire PR [http://blog.wildfirepr.co.uk/] blog. Because I like it. >> If one thing has become clear in the last few weeks, itās that everyone loves the Old Spice guy. Ā He sprung out of nowhere, posted some
Technology
Recent releases of online tools have been plagued by the question: Whatās it for? In the case of Buzz, it was criticised for trying to be Twitter. Considering the big question from Twitter luddites is āwhatās it for?ā, itās a surprise this paradox didnāt cause a
Ellsberg
This is as close to a āreblogā as Iām likely to get- advice from a chap called Daniel Ellsberg to a young Henry Kissinger upon him receiving his first top secret clearances. I think itās one of the most important things you could ever remember when scrutinising the
Public Relations
A PR career [http://wildfirepr.co.uk] is a funny thing. The account exec role births you into a chaotic world of frenzied media relations and client report deadlines. But no sooner do you get a grip on these fundamentals than the skillset gives way bit by bit to a
consumer
An unidentified non-Streaky Dell tabletDonāt get me wrong, Dell donāt exactly *need* a tablet PC right now. For a start, they donāt have the OS for it and in reality, the iPad is also too pricey for the mainstream Dell audience to shell out. They arenāt
marketing
By now, youāll have seen the excellent recent Old Spice ads [http://www.youtube.com/user/OldSpice] as well as the ingenious @oldspice [http://twitter.com/oldspice] followup campaign. But the thing is, as good as they are, its not going to make me buy old spice. And I
iPad
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/07/image.jpeg?ssl=1]A few more observations now that Iāve been using it a while. Naturally if you arenāt interested in iPads then you might want to give this one a missā¦ * Many people express frustration
iPad
Time for a few early iPad thoughts (it arrived on Thursday, ahead of schedule!) Will try not to be too gushing and also to avoid topics I've seen discussed most frequently elsewhere. In no particular order: * Its not a big iPod Touch- the relationship is the other way
Data
Day in day out weāre bombarded with companies telling us how important it is to remove the barriers between us and our information. Ā The iPad, for instance, offers to put the web in the palm of your hands. No browser, no operating system, no hardware, just the web, flopping
[http://farm5.static.flickr.com/4066/4523721970_14b5e66f2f_o.png]What have I Foundy?Googleās little secret Iām not going to lie to you, I donāt have much more to ask here than the question: What is Google Findy? I stumbled upon it during a recent search
software
As usual, the writing of this post was accelerated due to current events, namely the excellent new version of Spotifyās iPhone app. But thatās not actually what I want to talk about today. In fact, thereās a much bigger picture here involving the brutally buzzwordised concept of