Why the Nexus is not “just another Android phone”

Okay, let’s make this clear: The Nexus is just another Android phone.

However, it’s one that Google have thrown the full weight of their marketing effort behind. Bear in mind these guys don’t hold press events for the opening of every envelope- the last big one announced Google Wave and that was only as part of a larger Google I/O gathering.

Furthermore, Google are notorious long-game thinkers. They gradually manoeuvre their way around the industry, insidiously implanting the importance of their products into your everyday lifestyle. It’s viral.

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January 6th, 2010


iPhone: Orange vs O2

Based on Ofcom’s December 2008 3G coverage maps, expect to see Orange adverts in the near future featuring solely this…

O2

o2-3G

Orange

orange-3g

Have a look at the full OfCom report on 3G coverage on their site.  Official announcement from Orange here.

UPDATE NOV ’09: Table comparison of O2 vs Orange pricing here from Pocket-Lint.

For related stories on this topic, click here.

September 28th, 2009


Does Android Dream of Electric Waves?

WaveDroidSince its announcement two years ago, Google’s Android platform has had a bit of an underwhelming start, at least until the last few months when the new HTC Hero handsets seem to have provided a proper backdrop to do it justice.

The platform itself has been bouncing along its Cupcake development branch and the 1.5 update offered a bevy of new improvements in much the same way that companies traditionally do. However, when it comes to features that place it noticeably head and shoulders above the competition, Android has been rather lacking.

Perhaps Flash is a killer feature for some but it’s not the revolution one might hope for.

Google Wave, on the other hand, could be.   (more…)

September 18th, 2009


Vodafone (femto)selling half of the future

femtoGood news about Vodafone’s femtocell product but I believe it’s only a hop and step into the triple jump of FMC. Still, I guess you have to start somewhere.

If you’re within your house though, why not just switch to WiFi and use VoIP? About time we showed these cellular companies who’s the boss and hurried technology further up their agenda.
After all, it’s not until the music industry faced the threat of piracy that we ended up with the wonderful Spotify.
If they won’t jump, maybe it’s time to start pushing…

June 24th, 2009


Sometimes business just ain’t pretty

Today saw a million angry iPhone worshippers all cry out at once as Apple revealed the ‘shocking’ news that they won’t be giving each customer hundreds of pounds worth of hardware for free. Or at least, not this time…

A number of thoughts strike me on this.

One, the free upgrade of last summer served its purpose; it sent the userbase through the roof and opened the door to a long term cash generator in the App Store. At the time, many laughed and claimed Apple were reacting to disappointing uptake at the £275 launch price.

However, in reality this early adopter tax filled the coffers while they waited for the real money-making dynamic to arrive. With these observations, how should we consider this year’s launch?

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June 9th, 2009