iPad
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/07/image.jpeg?ssl=1]A few more observations now that I’ve been using it a while. Naturally if you aren’t interested in iPads then you might want to give this one a miss… * Many people express frustration
iPad
Time for a few early iPad thoughts (it arrived on Thursday, ahead of schedule!) Will try not to be too gushing and also to avoid topics I've seen discussed most frequently elsewhere. In no particular order: * Its not a big iPod Touch- the relationship is the other way
Data
Day in day out we’re bombarded with companies telling us how important it is to remove the barriers between us and our information.  The iPad, for instance, offers to put the web in the palm of your hands. No browser, no operating system, no hardware, just the web, flopping
[http://farm5.static.flickr.com/4066/4523721970_14b5e66f2f_o.png]What have I Foundy?Google’s little secret I’m not going to lie to you, I don’t have much more to ask here than the question: What is Google Findy? I stumbled upon it during a recent search
software
As usual, the writing of this post was accelerated due to current events, namely the excellent new version of Spotify’s iPhone app. But that’s not actually what I want to talk about today. In fact, there’s a much bigger picture here involving the brutally buzzwordised concept of
measurement
Graham Goodkind [http://twitter.com/goodkind]’s recent piece [http://www.prmoment.com/why-pr-time-sheets-should-be-scrapped.aspx#fifth] on why PR timesheets should be scrapped seems to over-simplify the issue. Certainly, they’re an imperfect system as demonstrated by his stats showing how they are inevitably filled out with less than ideal
Technology
With the iPad, Apple has clearly slashed its usual profit margins and priced the device to sell. I think this marks a fascinating shift for the company toward the classic ‘razor blade [http://en.wikipedia.org/wiki/Freebie_marketing]‘ strategy of providing a cheap platform to enable a steady revenue
Public Relations
Hello anonymous blinking observers. It’s time to announce that as of Monday the 15th of March, I’ll be leaving my role at the magnificent global PR powerhouse AxiCom to join the team of thrusting young things at Wildfire PR [http://wildfirepr.co.uk/]. Raising the Temperature You may
journalism
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/01/spamboy.jpg?ssl=1] The writing of this post was accelerated by today’s launch of An Inconvenient PR Truth [http://inconvenientprtruth.com], a marketing campaign from RealWire [http://realwire.com] with its own clever take on the PR
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/01/thumbs-up.jpg?ssl=1] Good manners are great- like social alchemy, they lubricate the processes of every day life, giving a little advantage to those who use them effectively. But as with all things, they require balance.  Perhaps it’
Technology
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/01/nexus-android.jpg?ssl=1] Okay, let’s make this clear: The Nexus [http://google.com/phone] is just another Android phone. However, it’s one that Google have thrown the full weight of their marketing effort behind. Bear in
journalism
[https://i0.wp.com/www.maxtb.com/wp-content/uploads/2010/01/presshat.jpg?ssl=1] Whatever your business, reputation is important. But in media-related industries like journalism and PR, it’s absolutely vital. Today’s fuss about Kevin Braddock [http://bachelorcookbook.blogspot.com]‘s naming and shaming of PRs [http:
