Posts
Management is a skill and a great example of nature and nurture coming together as one. In PR, there’s no way to skip straight to management. It’s vocational enough that you simply can’t start delegating without the proper understanding of what you’re asking of people, what
Posts
We’ve all seen it – it’s one of those days. A “trender”. Something you have little to no interest in (Big Brother, X Factor, Cricket) will now litter your feed tweet after tweet, with no end in sight. Once you’ve heard that Steve Jobs is on the way
Inspiration
Despite everything else that has changed in the workplace over the years, the ability to have good ideas is still the differentiator that can launch your pitch, project or business onto another level. But with access to funnels of information that previous generations couldn’t imagine, today’s challenge has
events
An interesting slide deck [http://www.slideshare.net/Griner/fail-learning-from-social-media-disaster] came to my attention today via @JordanStone [http://twitter.com/jordanstone], which takes a look at examples where companies have failed on social media. But the key fact is that the story doesn’t end there – it then looks at
Death of the Social Media Guru
For some time now, anyone who calls themself a Social Media Guru (or supremo, or magician or ninja or zombie pirate) has quite rightly been derided for tweeting too hard. But in response, this group has upped its game. Meet… The “Social Media Cynic.” Now that these people have become
odds and sods
For a while, the topic of what happens to your social media presence after you die [http://arstechnica.com/tech-policy/news/2010/03/death-and-social-media-what-happens-to-your-life-online.ars] has been something of a quandary, with graveyards of Facebook profiles and ceased Twitter accounts littering the web. But in a particularly poignant recent example
Business
Like most people, I like good ideas. So I was delighted to see this Yo Zuck! Tumblr [http://yozuck.tumblr.com/] from “designer and thinker”,Youssef Sarhan [https://twitter.com/#!/ys], tidily highlighting simple ideas for how he’d improve Facebook. Bit.ly says he’s on 724 clicks [http:
journalism
For years, the world of PR has played host to aliens from the other side of its universe as journo after journo made the move from Editor to “head of content” or similar. And while historically there have been leaps in the opposite direction, it’s generally more like a
Quora
There may be no service on Earth full of as much spurious misinformation, confusion and doubt as Yahoo Answers. There’s a sense of 100 monkeys at 100 typewriters with the occasional answer breaking for freedom with a whisper of welcome sanity. By contrast, I think Quora has more potential
Foursquare
As if making sure @DannyWhatmough [http://www.twitter.com/dannywhatmough] never becomes Mayor of Wildfire PR wasn’t enough, I’ve actually found real value from Foursquare here and there. In the first example, I checked into a bar and was quickly called by an old friend I hadn’t
This time last year, there was some fuss about The SarcMark [http://sarcmark.com], a new piece of punctuation designed to make the use of sarcasm explicit by putting a little marker at the end of each relevant sentence.* Naturally, it was met with near universalderision and ridicule [http://www.
Quora
I’m reliably informed that every day, Google serves about 3 billion searches [http://www.quora.com/How-many-search-queries-does-Google-serve-worldwide-every-day?q=How+many+google+searches] globally. I didn’t count that myself but I’m taking it on good authority. But what if instead, every query was saved as a unique page
