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MaxTB (Medium.com archive)
((Imported from Medium in 2025. Some of these might be missing links or context and not make sense...)
tech PR
What journalists don’t want you to know about “how to pitch them”
I was reading a piece recently where the journalist emphasises they will need more detail to write up funding announcements.
See also our own Augur Edits, whereby we will help any company with a great story get it out there.
Why do we do it? Because it’s not really when you actually have news that you need a PR agency to support you and help build awareness…
The beauty is: they can both be broken.
Publications’ increasing dependence on easy #content is part of what has enabled a huge spread of very poor PR practice.
I wonder if a lot of the “tech trends” we see young people going into today are similarly things we…
I’d like to see someone write a piece about which types of tech habits stick around regardless of your age and which we grow out of. But…
I feel quite fortunate that the nature of my business means I’m constantly getting up, walking…
It’s a fundamental for me that you have to create some “vaccuum” time for deeper thoughts to seep out of the woodwork.
The tension of muting Twitter to make it useful
I’ll admit it, I’m a big muter. I mute hashtags, annoying noisy businesses or events — even people I really like but who social makes me…
An idea for Truth as metadata
I want to believe the tweet above, and it makes sense to me. So I want to share it on. But I also feel greater responsibility than ever to…
Twitter is constantly going Back to the Future
“CFO Anthony Noto … said that Twitter is working on something that he referred to as an “Event Timeline” that “brings the conversation…
More like “FRENCH”-er capital. Right? RIGHT???
(I’m sorry, I don’t know what came over me there. I really can’t apologise enough.)
To celebrate my wife coming back from a trip, we decided to do a bit of a “no screens” weekend, so…
It is SUCH a good way to read things, free of distraction, without staring into a torch, without having to decide what to digest next.
The weird satisfaction of mini-milestones
I’m a bit obsessed with great processes. Ever since I read Getting Things Done (and perhaps since working in a restaurant, where process is…