Product satisfaction: It’s all about the upgrades

There was a time when you had to invest in pricey new hardware if you wanted to have anything to look forward to in gadgets you’d bought. But these days everything from the smallest mobile app to film services like Netflix and console OSes continue to add value and innovate after their release.

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March 24th, 2013


Vine is Twitter’s route to selling visual ads in your stream

Imagine you have a stream of info with riveted users but all you can put in there is text. Want to expand the options? What better way than to introduce something for your users first and foremost that can be monetised in more powerful ways later on. Sponsored tweets are about to get more serious.

January 30th, 2013