Product satisfaction: It’s all about the upgrades

There was a time when you had to invest in pricey new hardware if you wanted to have anything to look forward to in gadgets you’d bought. But these days everything from the smallest mobile app to film services like Netflix and console OSes continue to add value and innovate after their release.

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March 24th, 2013


Beaten: Xbox Mini could give Apple TV a run for its money

Today, a lesson. Don’t leave blogs making predictions about tech in your drafts folder so long that the rumour mill of those ideas coming true catches up with you.

Looks like Microsoft is considering the Xbox Mini that I’d been toying with in the following post. See what you think…

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Console and set top box manufacturers have been keen to rush into the main position under your primary TV, but most have kept cards relatively close to their chest when it comes to companion devices.

A console manufacturer such as Microsoft could launch into this space and provide more than just the same streaming abilities you get with the competition. Think “Xbox Mini” — a device that lets you shuffle your gaming session to a screen in another room. it would add a whole different kind of value for Xbox owners over competing consoles.
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November 21st, 2012


Looking Beneath the Surface

Initial thoughts on the Microsoft Surface tablets, announced yesterday (read up at The Verge.) Warning: There are some generalisations ahead but I think they are ones we can all live with… #perksofnotbeingafulltimejourno

MARKET

Firstly: you aren’t going to buy a surface alongside your iPad – until it needs upgrading. I’ve long thought Apple is running to a 2 year product cycle (if you’re on iPhone 3G, you’d upgrade to the 4/ if iPhone 3GS, it’s the 4S) but there’s a catch with this; it’s largely perpetuated by the next Apple release, not those from external vendors.

I think it’s fair to say, if you just bought a The New iPad, you likely aren’t in the market for this.
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June 19th, 2012